PEOPLE INSTITUTE OF MANAGEMENT STUDIES
(Approved by AICTE,
Affiliated to Kannur University, Recognised by Govt. of Kerala)
A Learning Report on
INTERNATIONAL INDUSTRY VISIT TO MALAYSIA
2012-14 PIMS MBA BATCH
--------------------------------
(FROM
04-MARCH-2014 TO 09-MARCH-2014)
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Prepared by
IVth Semester MBA
Students
People
Institute of Management Studies, Munnad
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With the support of
Mrs. Sajini V K (Asst. Professor, PIMS)
Mr. Sreekanth P V (Asst. Professor, PIMS)
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Acknowledgment
We are immensely grateful to…………………..
Adv. P Raghavan Ex. MLA
(President, KCES Ltd)
K N Jagadheeshan Nambiar
(CAO, KCES Ltd)
E K Rajesh (Secretary, KCES
Ltd) & Other Society Staff
& All Director Board
Members of KCES Ltd
We express sincere thanks to…………………..
Dr N Radhakrishnan
(Director, PIMS)
Ajith Kumar K R (Registrar,
PIMS)
Rajesh Kumar M
(Administrative Officer, PIMS)
& Other Teaching and
Non-teaching Staff of PIMS
We would like to extent our thanks…………………..
Sreekanth
P V (Asst Professor, PIMS)
Sajini
V K (Asst Professor, PIMS)
Thanks to…………………..
Akhil Raj (Manager, Dream
Destination Holidays, Kasaragod)
Manager & Employees at
Nissan Aoutomobiles, Kuala Lampur
INTRODUCTION
As a part of our MBA curriculum
in order to gain international experience with international culture diversity,
language, food, sites. We have visited Malaysia. We moved throughout Kuala Lumpur
capital city of the nation which is filled with neatness full-fledged
infrastructure and beautiful scenery. As per our tour schedule we have visited Nissan
car factory, Kartikeya temple, cocoa boutique chocolate factory Genting Highland,
Putrajaya lake and maharaja palace as well. Other than this as a part of
refreshment we have visited famous restaurants like Jaipur Mahal, Malabare
Palace Putra palace first world cafe gate way of India. We stayed at five star
hotel shandar which is an assortment of technology. As we moved throughout all
these places totally for 4 days we were there
Malaysia is a country in Southeast
Asia. It is divided into two parts by the South
China Sea. Its mainland is on the Malay
Peninsula and faces the Straits of Malacca on its West coast and on the South China Sea on its East coast. The other part of
this country, sometimes known as East
Malaysia, is on the northern part of the island of Borneo on the South China Sea. Kuala Lumpur on the Malay Peninsula is its capital; however the federal capital
was recently moved to Putrajaya,
a newly created city exclusively designed for
administration. It is a federal state made from 13 states.
There are various ethnic
groups in Malaysia, Although Malay make up a majority of Malaysia's
people, but there are also Chinese and Indian people. Its official language is Malay but English is often used in education and
economic scenes. There are over 130 other languages spoken in Malaysia, with 94
in Malaysian Borneo and 40 on the peninsula. Although Islam is their official religion, the citizens have the freedom to practice other
religions.
Malaysia has 13 states. The head of state of Malaysia
is known as the Yang di -
Pertuan Agong, commonly called the " King of
Malaysia ".That title is currently held by Sultan Abdul Halim of Kedah. Malaysia's head
of government is the Prime
Minister. Its current prime minister is Dato' Seri Najib Tun Razak. It also has a parliament and a court system. It is a
member of ASEAN. Its economy is steadily growing and it is a relatively
rich country in Southeast Asia. Malaysia is a multi-religious society, and Islam is the country's official religion. The four main religions
are Islam (55.4% of the people), Buddhism (29.2%), Christianity (6.1%, mostly in East Malaysia, i.e., Borneo), and Hinduism (7.8%), according to government census figures in 2009.
Malaysia is a
multi-ethnic, multi-cultural and multilingual society, consisting of 65% Malays
and other indigenous tribes, 25% Chinese, 7% Indians. The Malays, which form
the largest community, are all Muslims since one has to be Muslim to be legally
Malay under Malaysian law. The Malays play a dominant role politically and are
included in a grouping identified as bumiputera. Their native language
is Malay (Bahasa Melayu).
TOUR
OBJECTIVES
Ø To
visit a foreign country as a part of MBA Programme
Ø To
get a practical exposure to the subjects
Ø To
understand highly sophisticated manufacturing or assembling process of a
foreign company
Ø To
visit important places of Malaysia
Ø To
understand the culture, behavior, manner and etiquette of foreigners.
DAY ONE (05.03.2014)
We arrived at Kuala Lumpur International
airport at about 5:30 A.M, finished our routines and got into the bus. We had a
delicious North Indian breakfast from Hotel Putra palace which was located at
the heart place of Kuala Lumpur. Then we resumed our journey and moved to Tan
Chong Motors a largest Motor car assembly unit of Nissan.
Tan Chong Motors
We received a warm welcome from Tan Chong Motors employees. We had an
interaction with Mr Mohammed Faizal, Senior HR Executive. They have two plants
with hundred percent capacity utilization which are located at Serendah and
Segambut. From top to bottom level they have almost 3000 employees engaged in
their activities. In both of the plants there are three group of workers each
operating in two shifts. The company has a plan to expand their production
capacity further by 2015.
The Segambut plant was established in 1977, and the new plant in
Serendah established in 2007.At Serendah plant they are producing three models
currently,viz, Almera,Teana, X-Gear, NV200 Vanette. Almera comes in four
variants,Teana in two variants, X-Gear in one variant and NV 200 Vanette in one
variant as well. At Segambut plant they are producing four models at present
viz; X-Trial, Luvran, Navara,and Serena. Other than all of these they are into
heavy commercial vehicles like CKM272DT and CKB45ACT. For the production
process at Serendah plant they make use of 3D layout machine, edcoating
process, CPM manipulator system, KIT supply system and Trim line interior
designing machine.The painting of assembled vehicles and parts have been done
at the paint shop section with the help of 6 robots.
Their sophisticated production and assembly process and a wide variety
of models to offer has brought a positive effect on the market for them as
their Almera 3 model beats Toyota Vios. During the interaction session they
displayed us the pictures of CEO’s plant visit. Once the automobiles have been
assembled they will be sent for road test, if any defects or problems found, it
will be rectified. The company use to acquire machineries required for assembly
process and car engines from Japan, chasis from Thailand and spares from
Indonesia. They assemble almost 60-90 cars per day. They have set assembly shop
key performance indices such as Quality, Time delivery, Cost, Safety and
Management. People like Supervisor, Captain, Checkman and Rectifier are involed
in their manpower planning process. They follow a quality principle of “Don’t
accept defect, Don’t make defect, Don’t pass defect”.They have organized
charity programmes such as Tug war and blood donation camp. Mr.Shalizam Oihman
is the company CEO and Mr. Chong Yoon Yen is the section manager.
The company’s vision is to “be the best quality assembling plan” and
they have a mission to “continue to strive in delivering higher quality
products”. They aim at bringing out individual potential to build an energetic
team, establishing the best production system in reputation and reality through
benchmarking and overcoming challenges, providing customer satisfaction. The
company with the help of a recruitment cell recruits for posts like operator,
clerk, and supervisor. They invite applications through news paper ads, company
websites. They also conduct a walk-in interview as well. Their recruitment
policy is to hire the best one at the first place. They have a talented
Training executive who takes the employees through internal and external
training sessions. A well concerned Total customer satisfaction (TCS)
department functioning within the company which will investigate upon customer
problems, customer rating, suggest for quality improvements. The company has
received Best Motor Vehicle award from China and Indonesia for their model
Grand Livina.
The working pattern is two shifts. One shift is from 7:30 AM to 4:30 PM
and the other is from 7:00 PM to 4:00 AM. This company has plants also in
Vietnam and Myanmar.
They are producing 30000 cars per year. The
employees are mainly from Pakistan, Nepal and Bangladesh. The parts are
imported from countries like Indonesia, Japan etc. The machineries used in both
the plants are fully automated for complex process and semi automated for some
less complex process. The parts are assembled in the plant; there are different
sections like bumper section, side parts section etc called assembly shop.
Three lines are there trim line, chassis line and painting. In chassis line the
main parts like body, doors and bumpers are assembled to the chassis. Then it
will go to the trim area, in this the interiors like seat, dashboard, and
upholstery are assembled and then it will go to the paint area, due to some
problems painting area is not permitted for visitors. it is completely closed
area. After completing this process it will go through lighting and then shower
test( the vehicle will showered and observed water is coming in ).then it goes
thorough the testing track called rough road test, in the test if they found
any difficulties in the vehicle it will return for rectifying the error
otherwise it will go for sale.
DAY TWO (06-03-2014)
Second day started with breakfast at hotel Elenga at 9 A.M. After the
delicious breakfast, we climbed the bus. We reached Batu Caves at 10 a.m.
Batucaves is a limestone hill that has a series of caves and cave
temples in the Gombak district, 13 kilometres north of Kuala Lumpur, Malaysia.
It takes its name from the Sungai Batu or Batu river , which flows past the
hill. The cave is one of the most popular Hindu shrines outside India,
dedicated to Lord Murugan. Standing at 42.7 m (140 ft) high, the world’s
tallest statue of Murugan, a Hindu deity, is located outside Batu caves, near
the city of Kuala Lumpur. The statue, which cost approximately 24 million
rupees, is made of 1550 cubic metres of concrete, 250 Tonnes of steel bars and
300 litres of gold paint brought in from Thailand.
Then we visited Malaysia Souvenir at 12
p.m, a place where Malaysian handicrafts are sold. We spend around one hour
there with our shopping and later moved on to the palace of the King of
Malaysia. The name of the palace is Istana Negara. Visitors are not allowed to
go beyond the entrance gate. The palace was very beautiful and we took many
photos in front of the palace. At 1.30 P.M, we left the palace and reached Olive
Tree Restaurant for our lunch. After the delicious lunch, left the restaurant
at 2.30 P.M, and moved on to Malaysia Gallery. Reached Malaysia Gallery at 3
P.M, and visited the gallery where the history of Malaysia is portrayed. There
we could see the demo of entire Kuala Lumpur city. There too spend some time
for shopping and taking photos. We spend around one hour in the Gallery and
left the place at 4 p.m. at 4.20 P.M, we reached Cocoa Boutique, a chocolate
factory and outlet. There we could see variety of chocolates offered for sale.
We bought some chocolates and left the place at 4.50p.m. We reached the famous PETRONAS
tower at 5 p.m.
We spend 3 hours in Petronas towers. It
was a wonderful experience. We visited the shopping malls in the tower.
Visitors are allowed to visit only up to the 6th floor. After
visiting the tower, we visited the park and fountain behind the tower. At
around 8 P.M, we left the Petronas towers. At 8.20 P.M, we reached Jaipur Mahal
Restaurant for dinner. After dinner, left the restaurant at 9 P.M and reached
the hotel at 9.10 P.M.
DAY THREE (07-03-2014)
Morning 7.00 o’clock wakeup calls
receive. We had our breakfast at 8.15in the same hotel.9 o’clock we left from
the room. Today’s our visiting place is Genting highland. After 2 hours journey
we reached there. Then we enjoyed genting skyway around 20 minutes. Sharp 11 45
we reach the highland. We collect our entry pass with the help of our guide.
Then we are free to enter any shows, ride, etc..in that highland. Water theme
park and snow house are not available to us.
GENTING
HIGHLAND
It is known as Resorts World Genting, is a hill in Malaysia developed
by Group. The hill resort is
at an average elevation of 1,740 meters
within the Titiwangsa
Mountains on the border between the states of Pahangand Selangor of Malaysia.
Resorts World Genting is operated by Genting Malaysia Berhad (formerly known as
Resorts World Bhd), which also operates Awana chain of resorts & hotels. It
is accessible by car from Kuala Lumpur in
one hour, or also accessible by a cable car called
Genting
Skyway (3.38
kilometers which at its opening used to be the world's fastest
and South
East Asia's longest gondola lift
The main rides are
Carousel, Reindeer, Ride De Paris, Rio Float, Mini Train, Junior Bumper Car,
Euro Express, 4D Motion Master. At 1 30 we had a delicious food from first
world hotel. After lunch some of them engaged in purchase, others are entered
in casino.6 o’ clock we gathered the starting point. As per the guidelines we
get in to the bus and returned to room. On the way we had our dinner from gate
way of India. Some of our friends dance there and attract others in the hotel.9
30 we reached our room spent some time with our friends and relaxed.
DAY 4 (08-03-2014)
This is our last day in Malaysia. We had
our breakfast at 8.30 and packing our luggage. Then check out from the room at
12.45. Then we reached Puthrajaya at 1.50. It is planned city located 25km
south of the Kuala Lumpur, which serve as the federal administrative centre of
the Malaysia. After the shopping and visiting man made huge lake near the
Puthrajaya at 3.30. We returned to Kuala Lumpur Airport at 6.00 pm. After all
formalities we fly to Cochin International Airport in Air Asia Flight. In
Indian time 10.30 pm we reached Cochin International Airport safely. Purchased
from duty free shop, and had food from nearest hotel. Catch one traveler and we
reached Angamali railway station at 1.30am. Train came at 2.AM. Finally we
reached Kasaragod railway station at 10.30.
INDIVIDUAL
LEARNING EXPERIANCE
“At Cochin international airport I met two
Malaysians and they told me how Malaysia was. From those two people they give their number and email to contact, and
one of them is a policemen. This was my first flight and I enjoyed a lot in the
airplane. At Malaysia I have seen a number of car brands like Bentley, Nissan,
Suzuki etc. Their wonderful creations like PETRONAS Tower and the neatness and
cleanliness of their streets. The attitude of Malaysian people was very nice.
The food was nice” –
Shivankutty K K
IVth
Sem MBA
“The first experience in the plane
was really wonderful. I was sat with a Malaysian Citizen who came in Kerala for
treatment .He gave much information about flight travel and also about
Malaysia. In Malaysian Airport we saw our friend Sanjay. The Breakfast using
knife and fork was a wonderful experience. The room in the hotel was super
because we could see the Petronas Twin Tower through the window. The experience
at Nissan was informative because we could see the production process and the
administration department of Nissan and it was well explained.”-
“This International industry visit
helps to understand the culture of a foreign country. The tour has given me a
good experience to travel in a flight. I could understand how a foreign
industry should be. I have understood the importance of cleanliness from
Malaysia. I understood how we should manage our spending habits in a foreign
country with a different currency. There are number of tourists place to
attract the people from various countries”.
“My first air journey.
Differentiate home culture and foreign culture. We had a wonderful learning
experience at Nissan car manufacturing company. Rope way journey was fantastic.
I visited Malaysia with a broken leg; I never forget this journey in my life”.-
Aneesh Thomas
IVth
Sem MBA
“It was a fabulous flight journey.
We familiarized with international venues. We had Delicious north Indian food.
Genting high land drive was Crazy .Amazing infrastructure facilities in
Malaysia. Tour guide made us to get familiarized with all places.”
“We had awesome journey on the
flight. Funny ride at Genting Highland. We got mingled with so many foreigners,
so came to know their culture, language and behavior. Felt crazy having watched
4D movie showed at Genting Highland.”
“The tour has given me a good
experience in travelling on an aero plane without any fear. The industry visit
helped me to understand the ways and processes of a car assembling unit. Batu
cave is one of the most beautiful
temple I’ve ever visited. The location of the temple itself refreshed my mind.
I’ve experienced best roads and clean surroundings there. The shopkeepers and
other local people are very helpful and friendly” –
Harikrishnan
K
IVth
Sem MBA
“It was my first life exposure to
travel plane , and I enjoyed lot in plane journey. Learned lot among the
different culture system, infrastructure and customs from Malaysia. First
experience to visit an international car manufacturing company and work
environment. Enjoyed lot while rope way and
genting speed way. Got an idea about nature of international business.
Kuala lumpur is the city of towers and
lights.”
“The trip was interesting one and
it was for the first time I have been traveling in a flight. Food and culture
entirely different from our Indian culture. Dress codes and language was
entirely different from us. From the Malaysian journey I knew about the time
schedule difference between India and their country exactly two and half hours.
Learn about environmental diversification”
“It was a wonderful experience to
me having visited a foreign country for the first time ever in my life. I understood
how we are differentiated with the foreigners and about their culture. Studied
about a foreign industry NISSAN MOTORS, and their manufacturing
process.Experienced amazing journey at AIR ASIA flight.Ropeways at Genting
Highland was amazing to me.”
“Realized foreign Company’s inside
culture. Understood foreign culture. Felt an advanced foreign life style.
Wonderful journey at flight-“
“Malaysian journey was one of my
best experience I never had , because the flight journey I made was for the
first time. Culture ,food , habits ,Language was entirely different from us.
Time difference of 2.5 hrs,I experienced
from the flight. I have got the opportunity to visit the most beautiful
Petronas Tower ,Nissan Company, Watch Company and the chocolate factory there.
Kingship rule is just as a word I heard but in
Malaysia ,I see the Sultan Palace and the environment there”.-
Nazarudheen. P
IVth
Sem MBA
“First of all the international
industry visit was a great exposure for me. I realized that how Malaysia became
the developed country in the world. When I was reached in Kuala Lumpure
airport, I have been seen people with different culture. The important thing in
Malaysia that differentiating from India is the ‘CLEAN CITY’. We can’t see a
bit of waste in the street. We were visited in Nissan motors assembling
company. We met the HR department officer. His qualification is graduation. It
means that there is a wide scope of MBA holders. These are the learning
experience of my international industry visit”-
Pranav
Kumar P
IVth
Sem MBA
“I can understood that how we
people differentiate from foreigners. My first experience to cross the
boundaries of nations. So I understood the legal regulations for international
visit. Tancho Moto car assembling plant is technically more advanced. I never
seen these type of huge buildings like Petronas. Malaysia is the combination of
natural and man maid resources. Kuala lumpur
the city of towers and lights.
“I learn about how our culture and
foreign culture is different in their language, food, dress code etc. Learned
about environmental diversification. The good experience about Nissan car
manufacturing industry and learned how
should make a car. The traffic control system and their environmental
condition, our money value and their different. I have first experience in
plane So learn about airhostess meetings, their greetings and mingle.”
Rosmy George
IVth
Sem MBA
“Learnt to cope up with foreign
culture. Experienced the funny rides at Genting Highland. High degree of
mechanization of Nissan Car assembling unit. It has been an awesome experience
for me having taken the flight, for the first time ever in my life. Got warm
welcome at Nissan car assembling unit”-
Individual travel experience on
flight from Chennai international airport to Malaysia learned the procedures of
travelling to a foreign country. Learned the assembling process of Nissan cars
by- Tan Chong Motors Assembling (TCMA) industry Malaysia. The difference in
language, culture, people, and demography was experienced practically. One of the
best experiences was the different tastes of Malaysia. The infrastructure,
buildings, roads and vehicles were amazing. And especially the road rules”.
“Each and every moments in this
trip was unforgetable and enjoyable moments in my life. It was the first time I
was enjoying a flight journey. By this trip, I was able to understand their
culture, tradition, language, food etc.By visiting Nissan car assembling unit,
I realized that Malaysia has been developed in Technology. I noticed that there
is a time difference of two and half hours compared to India.”
Saraniya S
Sasikumar
IVth
Sem MBA
“Experienced the practicality of
international industry. Rope way to Genting Skyway in Malaysia is one of the
funny experience. After being in Malaysia I was able to mingle with foreigners.
Experienced the proper management styles in Nissan motors. Experienced the
Malaysians culture,language,dressing style etc”…
“This foreign trip was a wonderful
for me .Through this journey I learned culture, living style and behavior of a
foreign country like Malaysia. And also I understood organization culture of
Tan Chong Motor Assembly Unit (Nissan) of Malaysia. And I got an opportunity to
mingle with other foreign country people, and taste of food. Malaysia. Travel
in Gentling Highlands also wonderful experience for me” -
“Experienced Cultural diversity. Observed
and learnt the practical aspects of highly mechanized international industry. Felt surprised having visited
Twin Tower (PETRONAS) one of the greatest towers of the world. Enjoyed the cynic beauty of
Putrajaya Lake. Had a funny
experience having travelled by rope car to Genthing Highland”-
Vinayak Bhat Harnad.
“It was a nice experience in the
flight. So the first take off of flight was really a good experience. Elenga (Shandar)
Hotel which was outstanding and best hotel I have ever seen and stayed. Also I
had good experience from there. It was nice experience on the Nissan Car
assembling company we have visited. They showed all assembling process and I
really surprised that how big that company was”.
Our international
industry visit to Malaysia, given a fabulas experience to us. We visited an international venue for the
first time and went through a lot of amazing places at Malaysia. We ourselves
got surprised being experienced the wonderful Malaysian culture with the blend of
new generation technology which made as to get impressed much is the Twin Tower
at Kaula Lumpur which is well build tall by steel. It was a new experience we
got through the visit to Genting Highland as we got there by sky car. Overall
it has been an unforgettable experience for us having visited other places like
Maharaja Palace, Puthrajaya Lake and we found fun by dining and shopping. We
all thank to our Management, Director, Registrar, all our faculty members and
non teaching staffs who supported us for making this international visit a
great success.
